GIFs are like feelings, you just want to share them. Gif The Feeling helps you turn your feelings into GIFs so you can share them with the world.
Art Direction, UX, Design, Animation
At the heart of the GIF the Feeling microsite is a two-minute interactive music video with various scenes displayed as three-second GIFs set to the “Taste the Feeling” music anthem produced by Avicii and featuring singer Conrad Sewell. Each GIF is a mashup of original footage and scenes from the new “Taste the Feeling” TV spots, and all fit together seamlessly.